Restaurant Technology Company
More Direct Orders. Less Commission.
The operating system built for independent restaurants.
Your restaurant deserves better than third-party apps. We build ordering, payments, delivery and AI systems that keep customers โ and revenue โ yours.
100%
Custom Built
Fast
Delivery
Secure
Payments
AI
Powered
100%
Restaurant Focused
The Problem
Every day without a system, you're losing orders.
Tap or hover a card to see how ๐๐ Crafts turns it around. Every problem below is one we've solved for a real restaurant.
โ ProblemLosing customers to third-party apps
โ SolvedDirect ordering keeps every customer โ and every dollar โ yours.
โ ProblemPhone orders becoming overwhelming
โ SolvedOnline ordering absorbs the rush so your phone stops ringing off the hook.
โ ProblemNo online ordering
โ SolvedA branded ordering system live in days, not months.
โ ProblemPoor customer communication
โ SolvedAutomated WhatsApp updates keep customers informed, order to doorstep.
โ ProblemNo delivery tracking
โ SolvedLive tracking, powered by Uber Direct, from kitchen to front door.
โ ProblemNo customer insights
โ SolvedA dashboard that shows exactly who's ordering, how often, and what they love.
The System
One connected system, not ten disconnected tools.
01Restaurant Website
02AI Assistant
03WhatsApp Automation
04Online Payments
05Uber Direct Integration
06Delivery Tracking
07Customer Dashboard
08Analytics
09Loyalty Rewards
10Marketing Tools
Live Product Showcase
Bella Flame Grill, built by ๐๐ Crafts.
Click through a real system we shipped โ ordering, checkout, delivery tracking and the AI assistant, exactly as their customers see it.
Bella Flame Grill
Wood-fired, done right.
Full-bleed hero, real food photography, direct online ordering built into every page.
Menu ยท Grill Mains
Checkout
๐ Encrypted checkout ยท Apple Pay, Google Pay & card supported
Order #4821 ยท Uber Direct
Order confirmed
6:41 PM
Preparing your food
6:44 PM
Out for delivery
ETA 6:58 PM
Delivered
AI Assistant
๐ฅ
Hi! Welcome to Bella Flame Grill. Looking for a recommendation or ready to order?
Something for two, medium spice.
๐ฅ
I'd suggest the Smoked Brisket Tacos + Charred Cauliflower โ order in one tap?
The Essentials
Built for how restaurants actually run.
Online Ordering
Branded, mobile-first ordering that keeps customers on your site, not a third-party app.
Real-Time Order Status
Customers see exactly where their order is, from kitchen to doorstep.
WhatsApp Notifications
Automated updates at every step โ confirmed, preparing, out for delivery.
AI Restaurant Assistant
Answers questions, takes orders, and recommends dishes, 24/7.
Restaurant Dashboard
One screen for orders, revenue, and performance โ built for owners, not developers.
Customer Analytics
Know who's ordering, how often, and what keeps them coming back.
Owner Dashboard
Your whole restaurant, on one screen.
No spreadsheets, no guessing. Log in and see exactly how your restaurant is doing, right now.
Revenue Today
Live
Updated in real time as orders come in
Orders
Live
Pending, in progress and completed
Top Selling Item
Flame-Grilled Ribeye
Ranked automatically by order volume
Repeat Customers
Live
Who's coming back, and how often
Today's Deliveries
Live
Out for delivery vs. completed
This Week
At a glance
How We Work
From first call to opening night.
01
Restaurant Audit
We learn your menu, your customers, and where you're losing orders today.
02
Design
A system designed around your brand โ not a template with your logo dropped in.
03
Development
Ordering, payments, delivery and AI, built and connected end to end.
04
Launch
Your system goes live, tested and ready for real customers on day one.
05
Growth
We keep optimizing โ new features, better conversion, more repeat orders.
Why ๐๐ Crafts
Restaurant specialists, not generalists.
โ
Modern design
๐ฝ๏ธ
Restaurant specialists
๐ฑ
Mobile-first
โก
Fast loading
๐
Secure
๐
Scalable
๐ค
Reliable support
๐ฏ
Business-focused
The Difference
Old way vs. the ๐๐ Crafts way.
Traditional Restaurant
With ๐๐ Crafts
Phone orders only
Online ordering, 24/7
No customer data
Full customer analytics
No delivery tracking
Live tracking, kitchen to door
Third-party commissions
Direct sales, kept in-house
Manual WhatsApp replies
Automated WhatsApp updates
Pricing
Straightforward plans, no surprise fees.
Spark
R5,000 once-off setup
+ R200/mo platform fee
For restaurants ready to move off third-party apps.
- Branded ordering website
- Online payments
- Order dashboard
- Email support
RecommendedFlame
R6,500 once-off setup
+ R350/mo platform fee
The complete system for restaurants scaling direct orders.
- Everything in Spark
- WhatsApp automation
- Delivery tracking (Uber Direct)
- AI restaurant assistant
- Customer analytics
- Priority support
Inferno
R7,000 once-off setup
+ R400/mo platform fee
For multi-location groups with custom needs.
- Everything in Flame
- Multi-location dashboard
- Loyalty & rewards program
- Dedicated account manager
- Custom integrations
Current Project
Our flagship restaurant.
Bella Flame Grill is our first flagship build โ the system every feature on this page is proven on. We'd rather show you one real project done properly than ten we're vague about.
๐ฅ
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Bella Flame Grill
Full system ยท Ordering, Payments, Delivery, AI
+22%Direct orders
4.9โ
Order rating
11minAvg delivery ETA
More restaurants launching soon โ
this space is reserved for the next project.
this space is reserved for the next project.
Testimonials
What owners will say (soon).
We don't publish testimonials we haven't earned yet. Real reviews from restaurant owners will appear here as projects launch.
โ
Client testimonial coming soon โ reserved for a real Bella Flame Grill review.
โ
Client testimonial coming soon โ reserved for a real Bella Flame Grill review.
โ
Client testimonial coming soon โ reserved for a real Bella Flame Grill review.
FAQ
Questions, answered.
Yes. Online ordering doesn't replace your phone line โ it takes the pressure off it. Customers who prefer to call still can; everyone else orders online without tying up your staff.
Yes. Your dashboard lets you add items, change prices, mark dishes sold out, or run a special โ all without calling us or waiting on a developer.
If Uber Direct doesn't cover your area, we set up your delivery tracking with an alternative courier partner so customers still get live ETAs.
Yes. You choose which payment methods to accept โ online card and wallet payments, cash on delivery, or both.
Yes. Order confirmations, prep updates and delivery notifications can all send automatically over WhatsApp, so customers stay informed without you lifting a finger.
Yes. One toggle in your dashboard pauses new orders instantly โ useful when the kitchen's slammed or you're closing early.
Get Started
Let's Build Your Restaurant's Growth System.
Book a free 20-minute strategy session. We'll show you exactly how your restaurant can increase direct orders and reduce dependence on delivery marketplaces.